The city of Crewe in England is perhaps best known among car people as the long time home of Bentley and formerly Roll-Royce, brands not exactly known for environmental consciousness or attention to fuel economy. There are of course other businesses in town, one of which is Go Green Car and Van Rental. Go Green is the first British rental company to focus on environmentally friendlier vehicles. The company has just boosted their rental fleet of "green cars" to a dozen units with the addition of eight new Priuses. The full fleet consists of over 100 vehicles with low CO₂ emissions for their size, most equipped with diesel engines.

The vans range from the little Renault Kangoo with only 147g/km up to the VW Luton Cube van at 260g/km. Those looking for a Prius can get one for two days for £88.00. A full week of hybrid transport will set you back £238.13 or about $476 at current rates. If you can manage with something a bit smaller a Renault Clio is £129.89/week. Interestingly, Go Green actually recommends that customers actually take the train wherever possible rather than driving. Their rental agency is just a short walk from the Crewe station so that visitors to the area can complete their journey by car or van as needed.

[Source: Go Green Car and Van Rental]

In what could either be a boon to companies which need to advertise and want to minimize their environmental impact or the ultimate in greenwashing, Brand Xperience has launched a new all-electric vehicle marketing division. Using electric trucks (look like Zap! Xebras) with what appears to be custom billboards in the bed, the company claims, "Go Green is the only mobile billboard advertising company dedicated to the sole use of all-electric, zero emissions vehicles for special events, street sampling and mobile billboards." We must say, we're not aware of any direct competition in this segment...

According to Go Green Advertising Senior Vice President, Bob Kopach, "Advertising with our electric vehicles not only allows a company to send its message in a unique and cost-effective way, but also communicates that the company cares about the environment." We're not so sure that companies which truly care about their environmental impact would specifically want to run out and use this service, but we can at least agree that using these electric vehicles would save on gasoline.

[Source: Brand Xperience]