Aptera hires seasoned professional for Chief Marketing Officer position
Filed under: EV/Plug-in, Aptera, USA

Aptera has just announced another impressive hire as it fills the Chief Marketing Officer position at their fledgling innovative car company. Tony Kirton, with 35 years in the automotive industry doing similar work for companies like Audi of America and BMW's South African subsidiary, seems well equipped to help the company expand "Aptera's brand and global presence" shortly before the release into the wild this fall of the company's first production Typ-1 cars. No stranger to the Aptera concept, Tony has been close-by since nearly the very beginning doing occasional consulting and was quoted in a 2006 interview as saying, "It's a madcap idea, but they seem really grounded and really smart."
That early confidence in the company and concept makes joining the Aptera team now, well, let's hear how Mr. Kirton describes it in his own words. "For me, it's a remarkable opportunity to join Aptera at such a pivotal time in the company's history. When I first met Steve Fambro over three years ago, Aptera was more dream than reality. Now we are just months away from introducing the first Aptera design to the California market. Little did we know that an exponential rise in gas prices would make this radical new form of energy efficient personal transportation more relevant and more urgently needed than ever. I feel that we are following in the great tradition of California garage start-ups that rock the ways things are done. Aptera is a game changer in an automotive world desperately in need of one. I can't imagine any place I'd rather be." Press release after the break.
[Source: Aptera via ApteraForum.com]























