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This week, at the AFVI Expo, I moderated a panel on the roll-out of electric vehicle products from Miles EV, Phoenix Motorcars and GEM. The representatives were Bryon Bliss, vice president of sales and marketing for Phoenix, Jeff Boyd, COO of Miles, and Richard Kaspar, GEM's president and COO. Oh, and our friend Ed Begley, Jr. was there as well, continuing his relationship with Phoenix.

The purpose of the panel was for each company to present their case not only for EVs but for their particular products. Since these companies all offer vehicles with quite different capabilities and styles, they're not really competitors, and it was a congenial event. Since I expect our readers to be pretty familiar with the vehicle line-ups of these three companies, I won't go into details about them. There were a few things said during the 90 minutes that caught my ear, though, that I think you'll want to hear about.

• The Miles EV offices are in Santa Monica, CA. To commute to work, Boyd drives a prototype of the XS500, Miles' upcoming highway-speed battery-powered sedan. The price target is still $35,000 and deliveries should start in the third quarter of 2009. The sedan will be followed by an electric SUV. I told Boyd that the next time I'm in town, I'll be knocking on the office door, begging for a ride. I mean, it worked for the Roadster.
• Phoenix expects deliveries of its all-electric SUT to start at the end of June (yes, in six weeks). Certification should be finished June 1, Bliss said and the company has orders for 600 vehicles to fill as of today.
• GEM's big news is the addition of new options to the back cargo space of its work trucks. Since GEM vehicles have been selling for over a decade, GEM has had plenty of time to listen to customers and find out what they want/need. New covers and door types are now available, and you can see a list of GEM vehicle options here.

Greentech media was also in the room, and wrote up this account of what happened. Both Miles and GEM had vehicles on the show floor, and I've included galleries of their displays below. The Phoenix photos are from the 2007 AFVI Expo. For those of you keeping score, Zap and Dynasty were nowhere to be found at the Expo this year (unlike last year).

Phoenix Motorcars, the company behind the much-anticipated electric SUT with the SsangYong body and Altairnano battery has given their website a fresh look in anticipation of increased traffic. Set to finally begin building their vehicles for fleet customers and take a few retail orders, the company from Ontario, California has rolled out the welcome map with a fresh set of pixels and features.

The feature I was just having fun with was the savings calculator. You tell them the cost of the vehicle you're thinking of buying, it's gas mileage, and a few other variables and POW!, they give you a graph that shows you how long it will take to get some serious return on your investment. If you like the results you can sign up to reserve one of these for yourself.

Bonus video: For a short video of their plant and a bit of a test drive, hit the jump.


[Source: Phoenix Motorcars / YouTube]

There's some interesting financial activity going these days in the electric vehicle realm and it wouldn't be surprising to see some consolidation happen soon. In the past year Phoenix Motorcars and Zap have trailed only the Tesla Roadster and Chevy Volt in attention for battery-propelled vehicles. Unfortunately for both companies (and Tesla) revenues have not been in proportion to press coverage and as we all know building a complete vehicle is not a trivial challenge.

Phoenix has just topped up their bank account with $40 million courtesy of Dubai investor Al Yousuf. Only days earlier, Al Yousuf invested a similar quantity in Altairnano Technologies, the battery supplier to Phoenix and prior to that injected $5 million in Zap. We'll be watching the action here, but it's interesting to see a Middle Eastern Investor buying up chunks of electric vehicle and battery startups.

Update: I misread the original source. The amount invested by Al Yousuf in Phoenix has not been disclosed yet. The investment is in the form of convertible debt .

[Source: Green Car Congress, thanks to Domenick for the tip]