Ford: Green cars could look like sexy science projects
Filed under: Etc., Green Culture, Ford, Green Daily

Some see the success of the Toyota Prius, compared to such competitors as the Civic Hybrid, as proof that green cars need to look different from their normal siblings. While it may be a bit early on in the game to make this assessment, Ford's North American director of car design, Pat Schiavone, suggests that there could be a trend towards "green" styling cues. For instance, cars like the Honda Insight and GM EV1 are easily recognizable for their teardrop shape and covered wheels, both of which help with the vehicles' high efficiency. While nobody that I can think of considers covered wheels "sexy," Schiavone indicates that could change, saying, "This sort of science-project look could end up sexy, or perceived sexy." We've seen some rolling science projects on these pages... although often supremely practical, not one of them has been all that sexy. Also mentioned as earmarked for the future are the wings and spoilers used by Indy racers in the 1970s. Now that could be pretty cool!
[Source: AutoWeek]

A win is a win, right? We're content to consider the fact that two-thirds of new car buyers in the U.K. are considering going green for their next car purchase a good thing, despite the fact that most of them are doing so to save money, not the environment. What Car? group editor Steve Fowler says that "with the cost of living increasing and with wages failing to keep up, car buyers are saying financial pressures are of more concern than helping the environment." If this is the case, it seems that new graduated road taxes in the U.K. may have the desired effect of forcing consumers to purchase low-emitters. Follow past the break for the entire press release.













