We recently told you that Audi has no electric car plans for the immediate future. We were right. Those plans seem to be some years away according to the CEO of Audi, Rupert Stadler. In an interview published yesterday by Welt am Sonntag, Stadler stated that diesel would hold the interest of the market for the next 5-10 years, but in that time electrics would become more generally accepted and Audi would then offer emission-free cars. Reminded that Mercedes and BMW already have high performance lithium ion batteries, the Audi boss was asked if he wasn't worried about lagging behind. Stadler seemed to shrug off the suggestion saying he wasn't concerned because their research capacity was larger than many of his competitors.
Earlier in the interview, at the end of a discussion about the merits of diesels versus hybrids, the CEO had this to say about hybrids, "Außerdem sehen wir den Hybrid langfristig lediglich als Durchgangsstation zum vollelektrischen Fahren." Which, according to the Babelfish (slightly cleaned up), translates as "In addition, we see the hybrid on a long-term basis only as stepping stone to all-electric driving." The bottom line here seems to be: more diesels for the immediate future with electric vehicles coming into play a few years down the road, by which time the 2006 R-Zero electric concept design (pictured above) will seem quaint.
[Source: Welt an Sonntag]
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1. Terrific,
Remind me NOT to buy any Audi products any time soon. As a current VW TDI driver, I'm not thrilled with the EV offerings of VW either. Guess I'll go elsewhere.
Posted at 10:45AM on May 5th 2008 by Dave