Zap's CEO Steve Schneider did a very interesting audio interview with CEONEWS.Tv recently where he talked about the Zap-X, the Zap-Coke deal and the future of the company. On Zap-X, Schneider says Chinese automaker Youngman owns 51 percent stake in the Detroit Electric joint venture, while Zap owns 49 percent in the company. Schneider explains Detroit Electric will sell higher speed electric vehicles while Zap continues to sell the lower speed vehicles. Schneider says the Youngman relationship is unique because, according to his understanding, there are only a handful of licenses given to Chinese companies to make cars inexpensively (Zap can sell buses for half the price, for example). On the release of the Zap-X, Schneider says it's a 36-month project but did not say when it started (it's been at least 14 months). Schneider did say the Alias is a 18-month project and they are six months into it. Remember that Zap has been talking about the Alias since June 2007, which was eight months ago.
On the recent deal with Coke (Coca-Cola is using thirty of Zap's compact trucks in Montevideo, Uruguay) Schneider says it was spawned from the UPS deal. Schneider explains the UPS deal came from one brave UPS rep that "risked his career" to use Zap trucks and a tractor trailers hub model. The hub model showed bottom line savings for the company and what do you think happened to that UPS rep? He was promoted to a much "larger capacity" position at the San Fran UPS branch! "Quite a few" companies (Schneider won't give out names) have contacted Zap, looking to repeat the model, since that brave UPS rep started the ball rolling.
Schneider also talked about a trip to Dubai and said the Middle East is more interested in electric cars than you might expect. Schneider was asked about the Daimler lawsuit and while he could did not say much, he did say Zap's lawyers tell him it should be settled in three months. Things are changing like the climate Schneider jokes and "the market is finally catching up (after 14 years) to what ZAP has been preaching." Schneider expects Zap to have 100 dealers by the end of this year, up from 56 at a recent meeting. AutoblogGreen is not a stock investing website but we have to admit we are really impressed by this interview and Zap's CEO Steve Schneider responses. He talks a good game, at least.
[Source: CEONEWS.Tv]
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1. Man...they seriously need to rethink what they make...totally unmarketable mass-market-wise. HOW HARD would it be to package their stuff into something that looks decent?
Posted at 4:24PM on Mar 17th 2008 by armmat